I’m a marketing and communications professional who advances your business to become best in class in core markets.

What do you need to help you sell?

portfolio

branding

naming, logo, tagline / slogan, values, story, guidelines, messaging, integration, rebrand, product launches, surveys (NPS)

campaigns

internal or external multi-channel, promotions, product launch, social media, SEM, event,  ideation, project management

collateral

brochures, case studies, instruction manuals, business cards, catalogs, presentations, white papers, videos, promotional giveaways

displays

strategy & planning, booth design, pre- and post-show marketing, demos, competitor analysis

illustrations

infographics, technical, perspective and isometric, concept sketches

logos

concept, development, lettermark, wordmark, symbol, abstract, mascot, emblem, usage guide, trademark

magazines

articles, editorials, advertorials, ads, cover design, graphic design, project coordination, photography art direction

websites

concept, design, build, WordPress, SEO, AEO, GEO, analytics, architectural site map, audits, reports

writing

narrative, technical, promotional, procedural, press releases, video storyboarding, obituaries, articles, bios, profiles, AP, CMOS

awards

ANA Lantern Award event 2021I use to think there’s nothing new; just improvements to what already exists.

A good idea may start with a single thought, but then develops to maturity from ‘what if’ conversations.

Below are some of those ideas that won awards.

themed special event

Award of Excellence. Houston Business Marketing Alliance. 2022

original illustration

Lantern Award.  Association of National Advertisers. 2021

capabilities brochure

Lantern Award. Association of National Advertisers. 2021

original illustration

Lantern Award. Association of National Advertisers. 2020

promotional item

Lantern Award. Association of National Advertisers 2020

corporate video

Award of Excellence. Association of National Advertisers. 2020

newsletter

Lantern Award. Association of National Advertisers. 2019

special event

Lantern Award. Business Marketing Association. 2002

product catalog

Award of Excellence. Business Marketing Association. 2002

multimedia under $25,000

Award of Excellence. Business Marketing Association. 2002

technical literature series

Lantern Award: Best of Texas. Business Marketing Association. 2002

brochure

Excellence Award. Texas Printing Industry of the Gulf Coast. 1996

about

For the past two decades I have successfully promoted the business and culture to help place one company as a Best Companies to Work
for in Texas
for six years, receiving multiple B2B marketing awards along the way. More importantly, my contributions have increased that company’s global brand awareness to gain deeper market penetration and to enter adjacent markets.

Today, I specialize in helping smaller, often private, businesses grow. With extensive experience working for—and consulting with—larger companies, I leverage proven practices to create tailored, cost-effective marketing actions to achieve your goals.

neighborhood footballPlayed outside until dark: neighborhood football, bottle-rocket wars, building proper forts in the woods, swinging on grape vines and hunting for snakes in creeks.

USAF photo of Steve Mauldin

Joined the Air Force. Stationed in England and Germany.  Deployed to Saudi Arabia for a while.

Attended business school in Cambridge, England.

Bought a Mac+ and started my business setting type for London publishers and creating marketing material for local industry.

Steve at home workstation in 1998

Moved back to US and worked as a technical writer and graphic designer for energy companies and ad agencies. 

Often worked late as a freelancer into the midnight hour.

pool divisional champs in Cambridgeshire England

Moved back to England and joined a design agency. Rode my bike to and from work, often stopping at the pub on the way home. Surely this was man heaven.

I was an average player on the district’s best pool team.

Griswold Christmas at work

Moved back to US and got a job at an OEM. Worked my up to become their Global Brand & Communications Manager.

Make work fun.